Social Media for Business Certificate
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PrintGet in on this exciting and growing way to communicate, market and serve your customers and clients. For businesses, nonprofits, government, and other organizations. From Facebook to Twitter, blogging, YouTube, LinkedIn, and more, discover the new principles of communication that apply across all networks and how these specific social networks work and the possible uses for your organization.
Learn how social networks are used to develop a two-way communication and marketing strategy for your organization. Then find out what you can be doing, what you should be doing, and take back a plan to integrate social networks into your communication and marketing.
Whether you are new to social networks or already involved, you will come away with both an understanding of social networks and practical, how-to techniques to integrate social networks into your organization or business. Your instructors are outstanding practitioners who also speak, write, and train others on social networks.
Introduction to Social Media must be taken before Integrating Social Media in Your Organization and Marketing Using Social Media.
Registration Deadline: Registration for this course is open five days after the initial start date. You can participate in this online course offered in partnership with LERN any time of day or evening. The online classroom is open 24 hours a day, 7 days a week. There are no live real-time requirements or meetings. You decide when you participate. However, for the best learning, participants should log into the course on 2-3 different days of the week.
Cancellation/Refund Policy: VCU Continuing and Professional Education offers this class/certificate in partnership with LERN. Therefore, you may cancel your registration up until you receive your login and password from LERN and receive a full refund minus any credit card processing fees. Cancellations must be received via email at ocpe@vcu.edu
In the unlikely event that this program is cancelled or postponed due to insufficient enrollments or unforeseen circumstances, the university will fully refund registration fees, but cannot be held responsible for any other expenses, including change or cancellation charges to include but not limited to airlines, hotels, travel agencies, or other organizations.
Online courses offered with the Learning Resources Network (LERN) continue to run, as scheduled during inclement weather. If there are changes to meeting status, you will receive an email at the address you provided upon registration informing you of the cancelation.
*exempt-this offering is ineligible for waiver use
Student/Participant Conduct:
Participants are subject to all university policies applicable to students, unless a specific university or VCU Continuing and Professional Education policy explicitly states otherwise. University policies governing students are available at https://vcu.public.doctract.com including:
Student Code of Conduct
Honor System and Standards of Academic Conduct
Preventing and Responding to Discrimination
Title IX Sexual Harassment Policy-Interim
Sex-Based Misconduct Policy-Interim
For Academic Accommodations, please visit https://ocpe.vcu.edu/courses/policies.html#accommodations
There are still openings remaining at this time.